A Adidas allow consumers to customise the following products on their online UK webstore (adidas.co.uk):
Adidas market their customised products with the blurb: "Designed by you, delivered for free". At present, the majority of UK products that can be customised online are shoes, and primarily shoes from the Originals collection. Adidas place the suffix 'mi'' before the name of any customisable product; therefore, the customised version of the Stan Smith sneaker is named the 'mi Stan Smith' and the customised version of the Gazelle sneaker is named the 'mi Gazelle'. So what exactly can you customise with shoes? with customisable shoes you can customise the colour of the: vamp, stripes, toe cap, laces, tongue, eyelets, eyestays, outsole, heel cap, and name embroidery. And, what is customisable with the tracksuit tops? with customisable apparel you can customise the colour of the: base, sleeves, collar, cuffs and hem, front stripe, centre stripe, back stripe, front zipper, pocket zipper, and logo. Adidas state that it takes between 4-6 weeks for a customised product to manufactured and delivered; from the date the order was placed.